MozCon Recap and Test Driving a Starship

MozCon 2014The past week, I had the joy of spending the week in Seattle to experience not only my first MozCon, but my first marketing conference. Having spent the majority of my workforce life in hospitality, most conferences were sponsored by food and beverage vendors and were dedicated to eating and drinking the latest and greatest while wandering booths pretending that you hadn’t already tried the meatballs, similar to Costco’s sample day.…

Rhonda Sand – Purposeful Africa Non-Profit

rhonda-sand-nonprofit-purposeful-africa1I believe it’s important to focus my SEO efforts on good causes when I can.  But, between running a business, keeping my mind fresh with new technical content, and spending time with family, I’m not able to take on as many projects as I’d like.…

Free SEO Training for Indie Restaurants

My favorite Indian restaurant went out of business this past year.  Call me selfish, but I’m tired of my favorite little ethnic (and other unique) restaurants going under. It’s not just the food. It’s the culture. These unique little establishments add some much needed flavor to Spokane, and I’d like to do something to help them survive in this tough economy.…

Dick’s Drive-In. Spokane’s Centroid

One of the factors that influences the Local Search algorithm is called the proximity to the centroid. That is, how far whatever you’re searching for from the center of the city as defined by Google. In the case of Spokane, it has a most fitting location:

Dick’s Drive-In

That’s right, the intersection of 3rd & Division is not only the home of the “Whammie” and the best fries in town, but is also the geographic center of Spokane in the eyes of Google.…